Perfectly Staged: Top Ten Ways Virtual Staging Elevates Manufactured Home Sales

The manufactured housing industry is transforming! Virtual staging has played a significant role in this evolution. At Roots Management Group, we have had the pleasure of working with phixer, an online photo editing company headquartered in Seattle, to implement their virtual staging in our sales department. This collaboration has not only made our job easier but has also revolutionized the way we present manufactured homes to potential buyers. 

Phixer is an online photo editing service which employs photographers, photo editors, video editors and software engineers. They have created software for editing and managing real estate photo projects. Their expertise has proven to be invaluable to the manufactured housing industry.  

Payton Skirvin, Sales Support Coach at Roots Management Group points out the advantages that virtual staging offers to our industry. “Virtual staging is important in our job field because it enhances the marketability of properties, saves time and money, caters to a wider audience, and offers versatility and customization options. It is a valuable tool for our community managers looking to maximize the potential of their properties in a competitive market.” Says, who explains the advantages of virtual staging a little deeper.  

Cost-Effective Solution 

One of the most compelling reasons to embrace virtual staging in the manufactured housing industry is its cost-effectiveness. Traditional staging involves renting or purchasing furniture and decor, which can be a significant expense. Virtual staging eliminates this need, saving us money that can be better invested elsewhere in our operations. 

Flexibility in Design 

Virtual staging offers limitless design options, giving our team and potential homeowners the freedom to experiment with various interior styles. This flexibility allows us to highlight a range of design aesthetics, catering to a diverse clientele. 

Time-Saving Benefits 

In a fast-paced industry like manufactured housing, time is of the essence. Virtual staging offers a quick turnaround for staging projects, reducing the time it takes to prepare a property for listing. This not only boosts efficiency but also enables us to bring properties to the market faster. 

Enhanced Visual Appeal 

The power of visualization cannot be understated. Virtual staging helps buyers envision a furnished space, making it easier for them to see the potential of the home. This enhanced visual appeal can significantly increase interest and potential sales. 

 Showcasing Diverse Styles 

Our buyers come from various backgrounds and preferences, and virtual staging allows us to showcase distinctive design styles. From minimalist to classic, modern to rustic, we can tailor our staging to meet the needs of our diverse clientele. “Staged properties tend to look more attractive and inviting. Virtual staging can transform empty or outdated spaces into modern, stylish, and well-furnished environments, making the property more appealing to a wider range of potential buyers. Says Skirvin.  

Effective Online Marketing 

In today's digital age, online marketing is crucial. Virtual staging enhances online property listings by providing high-quality, appealing images that capture the imagination of potential buyers. It's an essential tool for attracting and engaging online audiences. 

Demonstrating Space Potential 

Virtual staging goes beyond aesthetics; it also demonstrates the functional potential of a space. By showing how rooms can be utilized, we help buyers see how a manufactured home can fit their lifestyle and needs. One of the most significant benefits of virtual staging is its ability to present a property accurately, including any flaws. Buyers appreciate transparency, and virtual staging ensures that they see exactly what they are getting, which builds trust. 

Easy Updates 

Properties can be refreshed with distinctive styles or updated as trends change. This flexibility is a significant advantage as it allows us to adapt to the evolving needs and preferences of our buyers without the hassle of moving physical furniture. our buyers' evolving needs and preferences. 

Accurate Scaling 

Virtual staging technology ensures that room dimensions are accurately represented. Buyers can trust that the spaces they see in images reflect the true size and proportions of the rooms. 

Environmental Impact 

Reducing our carbon footprint is an important consideration for the manufactured housing industry. By eliminating the need for physical furniture, virtual staging contributes to a more sustainable and eco-friendly approach to selling homes. 

Roots Management Group has embraced virtual staging as a game-changing solution in the manufactured housing industry. This technology offers cost-effective, flexible, and time-saving benefits while enhancing properties' visual appeal.   

Virtual staging is more than a trend; it is a valuable tool that is here to stay, says Skirvin who adds that “Virtual staging allows potential buyers to see a property's full potential. By digitally adding furniture, decor, and other elements, it helps buyers visualize how the space can be utilized, making it easier for them to imagine themselves living there” says Skirvin.