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Transforming RV Communities Across America

Transforming RV Communities Across America

Did you know that RV ownership has increased by almost 60% since 1980 and that one of the most significant and growing demographics of RV enthusiasts are in their 20’s?

Affordability, flexibility, and the shift to more remote working positions have fueled the RV industry, and Roots Management Group is transforming to meet the market's growing needs. 

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“The RV Community is looking for options and whether they are looking to stay for a week-long vacation or a longer stay to escape the cold season,” says Jon Gould, Director of Business Development and RV Strategy for Roots Management Group and a prominent National Association of RV Parks' Board Member. “We are continuously communicating with our guests to ensure we are offering exactly what they need to make their stay enjoyable and memorable,” adds Gould. 

Three amenities have emerged as the top priorities for RV enthusiasts in today's fast-paced world. Reliable, high-speed Wi-Fi is crucial for residents wishing to stay connected who work remotely or enjoy digital entertainment. “The average person has at least two devices they want to connect, and many of the RV’s offer high tech Wi-Fi enabled coffee makers and other connected devices that help make life simple.” Secondly, clean and modern restrooms and bathhouses are highly sought-after amenities. As RV living becomes more popular, travelers increasingly value the convenience and comfort of well-maintained shower facilities that provide a home-like experience. Lastly, clean bathrooms significantly enhance residents’ overall satisfaction, ensuring their comfort and well-being while enjoying their RV community. 

Fueling the RV industry's growth. 

The first group comprises individuals in their early 20s who have embraced minimalist living and possess a deep passion for traveling across the country. These young adventurers seek the freedom and flexibility RV living provides, allowing them to explore new destinations and create unforgettable experiences. The second demographic encompasses individuals between the ages of 35 and 45, often with families. These individuals value the opportunity to embark on memorable family vacations, enjoying quality time together while immersed in nature. RV communities provide them with a convenient and comfortable way to travel, offering a variety of amenities and activities suitable for the entire family. The third group is long-term or full-time RVers. These seasoned travelers spend several months or more per year traveling and living out of their RV. Many RV enthusiasts treat their RV as a second home and travel for work, weather, and adventure. Roots Management Group offers special rates and incentives for valued guests who extend their stay. 

Roots offers a variety of RV Resorts: 

Roots Management Group offers a diverse range of RV community properties, catering to various preferences and needs. We have three diverse types of properties highlighted here: 

One of our amenity-rich properties for all ages is Wekiva Falls RV Resort, ideal for families seeking a fun-filled and action-packed vacation.

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The resort boasts a captivating lagoon complete with a thrilling water slide. A resident DJ organizes exciting games to keep the kids engaged while adults can enjoy shuffleboard, pickleball, and other fun activities, including some with the DJ but geared toward adult fun. Play areas, tiki tables, and an array of water activities further enhance the experience for all guests. 

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Another remarkable property is The Sanctuary RV Resort, strategically located just eight minutes away from the mesmerizing Gulf of Mexico. This prime location allows visitors to easily access the stunning coastal attractions. 

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Lastly, Cross Creek RV Resort stands out as a unique hybrid community, where RV enthusiasts share the space with Manufactured Homes. Situated in central Florida, this property offers a wide range of amenities, including a 5,000-square-foot fitness facility, ensuring residents have access to a healthy and active lifestyle. These three properties exemplify the excellence and variety Roots Management Group provides in their RV community offerings. 

Focusing on Customer Service:

Gould has memories of his RV adventures with his family. “We’ve always cherished the memories we made while together camping at different areas of the country and remember the properties that made us feel most welcome and at home,” says Gould, who uses his own experiences while helping to make today’s guests feel the same way. Gould ensures that RV communities under Roots Management Group operate at their peak even during peak season, which is most important for retaining guests. "We take pride in our teams which consist of Senior Vice Presidents, Regional Managers, and Community Managers that support all 29 of the Roots RV Communities.”  

With Gould's leadership and commitment to enhancing the RV community experience Roots has an experienced expert in the industry with over 15 years of experience staying informed and ahead of the demands, they remain at the forefront, driving innovation and transforming RV communities into vibrant, welcoming communities who seek the freedom and joy of RV living. 

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