Establishing Roots. How More Renters Are Becoming Homeowners in 2025

The dream of homeownership has felt out of reach for many Americans in 2025, with rising interest rates and a competitive housing market making it difficult to save for a down payment. However, for some renters, this dream is becoming a reality—right in the communities they already call home. Thanks to the Establish Your Roots (EYR) program by Roots Management Group, residents are finding an easier, more affordable path to homeownership without the usual financial hurdles. 

Homeownership has long been seen as a milestone of financial stability, yet many families are caught in the cycle of renting due to high upfront costs and strict lending requirements. The Establish Your Roots program is bridging that gap by offering residents a chance to apply their rental history toward purchasing their homes, effectively turning rent payments into an investment in their future. 

For Precious and Cortez Allen, the program provided a seamless transition from renting to owning in the Audubon community. After moving from a sister property, he and his wife Precious were able to purchase a larger home in the same community, something that wouldn’t have been possible without the flexibility of EYR. 

“The process was really simple,” said Cortez. “I came in and talked to Claudia Jardinez, who made sure I had all the paperwork I needed. We were able to purchase a bigger home in a community that really works for my wife and me. Now that we own, we can add a carport and other things we couldn’t do as renters. I love that my money is going toward something we own rather than renting.” 

Saving Money and Building Equity 

For many residents, homeownership isn’t just about stability—it’s also about saving money. In Georgia’s Audubon community, Eric and Amber Gordilis transitioned from renting to owning with the help of EYR and Triad Financial. By improving Eric’s credit and securing financing, the couple not only became homeowners but also reduced their monthly expenses by $400-$500. 

“This is such an amazing feeling!” said Amber. “We fell in love with this community, and now that we own our home, we’re saving a lot of money each month. Plus, we can make some cosmetic changes that weren’t possible while renting. Our 11-year-old son has so many friends here—our front lawn is always covered in bikes when the kids come over to play!” 

The financial impact of homeownership extends beyond just the monthly savings. For the Gordilis family, Eric’s improved credit score has allowed them to save on other expenses, improving their overall financial well-being. 

Jose Villarreal, SVP Community Lending at Triad Financial Services, Inc., emphasized the company's commitment to supporting families on their homeownership journey: 

“We are thrilled to help the Allen and Gordilis families in Audubon Estates achieve their dream of homeownership. At Triad, we understand that purchasing a home is one of the most significant financial decisions a person can make, and we are committed to making that journey as seamless and accessible as possible. 

Through our wide range of financing solutions, including competitive interest rates, flexible loan terms, and tailored credit repair programs, we empower homebuyers to overcome financial obstacles and secure the best possible path to ownership. Our dedicated team works closely with customers to guide them through every step of the process—whether it's improving credit, understanding loan options, or navigating the homebuying experience. 

At Triad, we don’t just provide financing; we build pathways to sustainable homeownership, ensuring our customers feel confident and supported from application to closing and beyond.” 

One of the greatest benefits of the Establish Your Roots program is that it allows residents to plant deeper roots in their communities. Beyond financial stability, homeownership fosters a sense of pride and belonging. Residents can personalize their spaces, make lasting improvements, and build long-term relationships within their neighborhoods. 

Interested in learning more? Visit your local Roots Management Group community office to find out how you can begin your journey to homeownership today.